Leadership
- Ralph Crosby
Chairman & Chief Executive Officer - Raymond Crosby
President & Chief Operating Officer - Joel Machak
Executive Creative Director - Tammy Campbell-Ebaugh
Executive Vice President - Tim Labus
Executive VP, General Manager, Washington, D.C. office - Michael Cosgrove, Ph.D.
Executive Vice President - Denise Aube, APR
Vice President - Dan Baum
Vice President - James Burt
Creative Director, Washington, D.C. office - Elise Kolaja
Group Creative Director - Ron Ordansa
Group Creative Director - Pam Atkinson
Vice President, Media Director - Fred Jorgensen
Vice President, Interactive Strategy - Gillian Pommerehn
Director, Public Relations - Joe Fino
Director of Marketing Technology - Amy Hitt
Vice President, Production Services - Linda Raaf, CPA
Controller
Fred Jorgensen
Vice President, Interactive Strategy
Using interactive media to solve complex marketing challenges and drive business growth for clients is Fred’s primary charge at Crosby. Developing integrated online strategies, planning their execution and delivering post-campaign insights and analyses is how Fred spends the majority of his waking hours.
Prior to joining Crosby, Fred led the online marketing efforts at Sylvan Learning, launching national web programs to support more than 1,100 franchise and corporate tutoring centers. Fred’s agency experience includes the San Francisco office of Goldberg Moser O’Neill (now Hill Holliday) and Baltimore’s Trahan Burden & Charles. At TBC, he formalized the agency’s interactive complement, spearheading web initiatives for The Wall Street Journal Online, Maryland Tourism and Sprint Nextel. Earlier in his career, Fred served as an Advertising Manager with dot-com-era juggernaut Webvan.com.
Fred’s first job out of college was a fellowship in the Virginia Office of the Governor where he worked on welfare reform issues, assisting in the creation of a system that remains a nationwide model of government support for families.
Despite continued attempts to cultivate exotic interests in homebrewing, world travel and environmental activism, Fred has officially designated the time spent with his family as his most entertaining and rewarding hobby.
