Crosby Marketing Communications has joined the Diversity Action Alliance, a national coalition working to promote diversity, equity and inclusion in the public relations and communications fields.
The Diversity Action Alliance brings together leaders of the world’s top public relations organizations to increase participation by underrepresented groups, as measured by recruitment, retention and representation in management.
Crosby will support the Alliance’s goal of having the communications professions reflect the diversity in the United States by 2025, which includes a commitment to:
• Adopt best practices for continuous learning and growth in the areas of diversity, equity and inclusion;
• Advocate for diversity in the workplace and implement measures that hold them accountable;
• Track efforts to recruit and promote people of color and other diverse talent at all levels of their organizations.
“Our membership in the Diversity Action Alliance reflects our ongoing commitment and drive to create an inclusive workplace,” said Crosby President and CEO Raymond Crosby. “We look forward to engaging with likeminded organizations and accessing the Alliance’s robust tools and resources to ensure our agency is a welcoming, diverse place to work.”
Crosby provides integrated advertising, public relations, social media and digital marketing services through specialized practices in Healthcare, Government, Nonprofits & Causes and Military & Veterans. The firm ranks #19 on O’Dwyer’s list of national PR agencies, and is a top provider on the GSA Advertising and Integrated Marketing Services (AIMS) schedule. Crosby has also been named a Top Workplace by The Washington Post for five consecutive years.