Crosby Marketing Communications, one of the nation’s leading independent communications firms, racked up five wins in the 2021 Healthcare Advertising Awards for its work on Kaiser Permanente’s Lead Boldly business-to-business campaign. The competition is the nation’s largest healthcare advertising awards program, attracting more than 4,400 entries this year.
The Lead Boldly campaign targeted C-suite executives in the Mid-Atlantic region to introduce them to Kaiser Permanente’s innovative health care plan. The campaign was recognized with one gold, two silver and two bronze awards for creative and digital work that included online ads, email marketing, print ads, and website landing pages.
Crosby provides integrated advertising, public relations, social media and digital marketing services through specialized practices in Healthcare, Government, Nonprofits & Causes and Military & Veterans. The firm ranks #19 on O’Dwyer’s list of leading communications firms, and is a top provider on the GSA Professional Services Schedule (PSS). Crosby has also been named a Top Workplace by The Washington Post for five consecutive years.